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Master in Marketing Automation (MMA)

450 hours
Full time
Master's degree
Barcelona, Madrid

About this program

The First Master's Degree in Marketing Automation and Agile Methodologies for Digital Business

In this master's degree you will discover how technology allows you to manage and automate conversion processes. You will learn to capture and exploit all the points of contact defined in the customer journey; from initial capture to the final purchase.


The MMA has developed a unique methodology that addresses the whole business and company management ecosystem in a single master's degree. Graduates will be ready to implement client management strategies according to the needs of the business.

The course includes five topic-based modules, ten specialization courses and a core practical project involving the solving of a business issue applied to a real company.

  • Digital environment
  • Marketing Technology
  • Acquisition Funnel Stages
  • Marketing Automation

Admission requirements

For more information about this program, please contact the school directly.

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The cost of this program is 14700 EUR plus VAT. You may pay this all at once or in two payments.


After completing this program you will earn a Master in Marketing Automation

Continuing studies

Training is life-long... ISDI lectures about the digital world will keep you up to date once you have completed your program.

About this institute

ISDI - Master & Executive Programs in Digital Business

Since 2009, ISDI has been helping to train the digital business leaders of tomorrow. Founded by experts and leaders in digital business, the institution aims to help maximize the potential of people, professionals, companies and markets, through the power of...

Read more about this school

Contact info


Calle Viriato 20 - BJ
28010 Madrid

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